Don’t just show love.

Show #DCLove.

The DC Lottery has loved Washington, DC for more than 30 years. In these unprecedented times, we want to shower our city with love in unparalleled fashion. The DC Love campaign is intended as a visual love letter of support and appreciation to our city and the people who call it home. Join us and show #DCLove.

The word “district”, by definition, means an area or region with a distinguishing character. It’s an appropriate title for our hometown, where you’ll find distinguishing character in every neighborhood, down every side street, and in each person.

Step 1:

SHARE SOME #DCLOVE ON INSTAGRAM

Tell us how you show #DCLove, or show some #DCLove to someone you know! Just use the #DCLove hashtag and tag @DCLottery in your Instagram post or story!

Step 2:

JOIN OUR INSTAGRAM LIVE FRIDAYS AT 4PM TO SEE IF YOU WON

We’ll award five winners each week. Each winner will receive $100 and a prize pack containing a DC LOVE shirt, poster, and sticker. One winner will be selected to join our special guest host on IG Live!

Step 3:

KEEP SHOWING #DCLOVE

It’s about more than prizes—#DCLove is part of our city’s culture. It’s how we share our personality, creativity, and passion with one another. Showing #DCLove is a way to uplift our local brothers and sisters—be they neighbors, coworkers, or someone we’ve just met—and let them know we appreciate them and what they do for our community.

Submission of a photo using #DCLove and @DCLottery on Instagram grants the Office of Lottery and Gaming (OLG) the right to use this photo entry for publishing, illustration, advertising, trade and promotion, or any other use in any medium for any purpose of the OLG. I hold the OLG harmless from any and all liability that might arise out of or result from the foregoing use. My entry signifies that I am over the age of 18 and will abide by all rules, including that I will provide my true signature if my photo is selected. I understand and agree that these materials will become the property of the OLG and will not be returned. Click here to download the talent release form PDF.

Check Out the Campaign

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